Super Bowl LVIII

Expedition Vegas

client

Paramount+

project

Expedition Vegas

location

Las Vegas

Overview

Oversaw all production and assisted with creative oversight of sponsorship and activation at the Super Bowl LVIII Paramount Plus Expedition Vegas activation. The event featured several large interactive footprints with programming and build outs from Paramount+ showcasing top and new series and films.

Breakdown

The Super Bowl LVIII Paramount Plus Expedition Vegas event in Las Vegas, NV, was a spectacular fusion of sports, entertainment, and immersive experiences. Hosted against the vibrant backdrop of Las Vegas, the event aimed to redefine the Super Bowl experience, offering attendees a journey to the pinnacle of excitement and luxury.

Guests were treated to a multi-day extravaganza filled with exclusive parties, celebrity appearances, live performances, and interactive activations. From pre-game festivities to post-game celebrations, every moment provided an unforgettable experience for sports enthusiasts and entertainment aficionados alike.

“The Super Bowl LVIII Paramount activation was an unparalleled journey into the heart of excitement and luxury. From the dazzling parties to the electrifying game-day atmosphere, every moment was a testament to the event's commitment to delivering unforgettable experiences."

The event culminated in a grand Super Bowl viewing party, where attendees gathered in style to watch the game on state-of-the-art screens. Whether reveling in the game-winning moments or indulging in gourmet cuisine and premium cocktails, participants were immersed in the ultimate Super Bowl experience.

Services

Brand Partnerships
Broadcast Production
Creative Direction
Event Production
Experiential Design + Integration
Graphic Design
Guest Relations
Influencer Management + Strategy
Live Show Production
Production Management
Set Design
Technical Production
Video Production